Friday, March 17, 2023

Microsoft seeks EU nod for Activision Blizzard bid with new offer

Microsoft Seeks EU Nod for Activision Blizzard Bid with New Offer

Microsoft has made a new offer to the EU in its bid to acquire Activision Blizzard, as the tech giant seeks regulatory approval for the $68.7 billion deal.

According to sources, Microsoft has pledged to maintain Activision Blizzard's independence and continue to invest in its studios, should the acquisition be approved.

Microsoft's bid for Activision Blizzard is currently under review by the European Union's antitrust regulators, who are assessing whether the deal would harm competition in the video game industry.

The acquisition would give Microsoft control over popular gaming franchises such as Call of Duty, World of Warcraft, and Candy Crush, as well as several game development studios.

If the deal is approved, it would be Microsoft's largest-ever acquisition and would further cement the company's position as a major player in the gaming industry.

Microsoft's offer comes amid growing scrutiny of the company's acquisitions by regulators around the world, with concerns about market dominance and competition.

The EU is expected to make a decision on the Activision Blizzard deal by March 2022, and Microsoft is hoping that its new offer will help win over regulators and secure approval for the acquisition.

Industry experts are closely watching the developments, as the outcome could have major implications for the future of the gaming industry and Microsoft's position within it.

Overall, Microsoft's bid for Activision Blizzard with its new offer represents a significant move in the ever-changing landscape of the tech industry and the video game industry in particular.



https://www.lifetechnology.com/blogs/life-technology-technology-news/microsoft-seeks-eu-nod-for-activision-blizzard-bid-with-new-offer

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